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Part of our Digital PR services

Link Building Services

Earn links from relevant websites by giving them something worth linking to. We find realistic opportunities, create useful material, and contact site owners and editors. We don't buy links.

Discuss your goals

What this service does

What are link building services?

A link from another website can send you visitors. It also helps search engines judge how trusted your site is. Link building is the work of earning those links.

How you earn them matters. Google's spam policies ban buying links and other schemes meant to manipulate rankings. Sites that break them risk losing visibility. We use methods that hold up: useful content, real relationships, and press coverage.

We report every link we earn and where it came from. Editors and site owners decide whether to link, so we can't guarantee a number. We'd rather earn five good links than report fifty poor ones.

What we do

Here's what the work involves.

We begin by looking at who links to you now and who links to your competitors. That shows what's realistic in your field.

Then we look at what you have that others might cite. It could be data, expertise, a tool, or a strong guide.

  1. Find realistic link opportunities

    We look for sites that already cover your subject. Trade publications, local news, suppliers, partners, and associations are common examples. We check that each one is a real site with real readers.

    We also look for easy fixes. Other sites may mention your business without linking, or link to a page that no longer exists. A polite request often puts those right.

    This can include link profile review, opportunity list, and unlinked mention fixes.

  2. Create something worth linking to

    People link to things that help their readers. We help you produce original data, a clear guide, a useful tool, or expert comment. We build on what your business already knows.

    The material lives on your site and serves your customers too. It should be worth publishing even if no one linked to it. That's the test we use.

    This can include linkable content ideas, research and writing, and expert commentary.

  3. Reach out and report honestly

    We contact editors and site owners with a short, relevant message. We explain why their readers would care. We follow up once or twice, then stop.

    We record each link earned, the page it points to, and the site it's on. We don't pay for placements or swap links in bulk. If a site asks for payment, we walk away.

    This can include outreach to editors and site owners, link reports, and notes on what worked.

What this can look like

A landscaping company with useful records

Illustrative project, not an Ardoz client result. A landscaper has years of records on which plants survive local summers.

  • Turn records into a guide

    The records become a clear guide to drought-tolerant plants for the region.

  • Tell the right people

    Local garden writers, the water authority, and a university extension office hear about it.

  • Fix what's already there

    Two local sites mention the company without a link. A short note asks them to add one.

The links come because the guide is useful, not because someone paid for them.

Proof from past programs

Results from our team's work.

43%

more referring domains

Agency demand generation

312%

more non-branded organic traffic

B2B SaaS · 9-month growth program

96%

organic traffic growth

Agency demand generation

Selected anonymized examples from prior professional work involving members of our team. Each outcome reflects a specific scope, time period, market, and starting point. These historical outcomes are not guarantees or projections.

Before you choose

Is this the help you need?

When to consider it

Is it right for your business?

Link building fits when your pages are good but competitors with more links outrank you. If your site has thin content or technical problems, fix those first. Links to weak pages do little.

Your reports

What we measure

Where data is available, we report on:

  • Links earned from relevant sites
  • Visits from those links
  • Search performance of linked pages

Planning the work

What affects the cost?

The price depends on:

  • How competitive your field is
  • Material you can offer
  • Amount of new content to create

Related services

Link building and Digital PR

Digital PR earns coverage and links by pitching stories to journalists. It's our main way of building links. Link building also includes smaller steps, such as fixing broken links and unlinked mentions.

Related support

Each service does a different job. Add another only when it meets a real need in your plan.

Our Digital PR servicesAll services

Questions before starting

Questions about Link Building.

Do you buy links?

No. Paying for links that pass ranking credit breaks Google's spam policies. It puts your site at risk, and we won't do it.

How many links will we get?

We can't promise a number. It depends on your field, your material, and editors' choices. We report every result so you can judge the value.

Are directory links worth having?

A few are, such as respected industry or local directories that customers use. Mass directory submissions are not. We focus on sites with real readers.

Can you remove bad links pointing to our site?

Usually you don't need to. Google says most sites don't need to act on spammy links. We review your links and advise if something needs attention.

Related guidance: Google's spam policies on link schemes

Not sure where to start?

Let's talk about Link Building.

Share your website, your customers, and what needs to improve. We'll help you pick a starting point.

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